# Siolfur

> We make brands findable by people — and by the machines they now ask. Siolfur is an AI-era growth studio working across generative engine optimisation (GEO), search, web development, brand and content. Trading since 1987.

## Legal offices

- **Italy — Moshulu SRLS**: Bassano del Grappa, VI, 36061, Italy. Tel +39 328 466 2090. P.IVA 04518840246.
- **India — iSoft India**: 08 Basera Building, Vadodara, Gujarat, 390007, India. Tel +91 98240 09466.

Contact: isoftindia1987@gmail.com

## Services

- **GEO & AI Visibility** — We audit how ChatGPT, Claude, Perplexity and Gemini read your brand, fix what breaks entity resolution, and re-test until the models name you unprompted.
- **Search Engine Optimisation** — Technical health, information architecture, and content built around real demand. SEO is the substrate GEO stands on — a site models cannot crawl is a site models cannot quote.
- **Web Development** — Hand-built static sites, WordPress, and Shopify storefronts. Semantic markup and structured data are not an afterthought bolted on at launch — they are how the thing is built.
- **Brand & Design** — Identity, art direction and interface design. In an answer-first internet a brand is often encountered as a paragraph before it is ever seen — so it has to be describable, not only beautiful.
- **Content** — Answer-first editorial: a real question as a heading, a complete answer directly beneath it. It reads better for humans and it is the single format models lift most reliably.
- **Paid Media** — Search, shopping and paid social run against contribution margin rather than vanity ROAS — paid buys time for the organic and AI-visibility work to compound.

## Pages

- [Home](https://siolfur.in/): A growth studio for the answer-first internet. We make brands findable by people and quotable by AI assistants. Offices in Italy and India, trading since 1987.
- [Services](https://siolfur.in/services/): Six disciplines from one studio: generative engine optimisation, search engine optimisation, web development, brand and design, content, and paid media. Delivered from Italy and India.
- [GEO & AI visibility](https://siolfur.in/ai-visibility/): A plain-English guide to generative engine optimisation: what GEO is, how it differs from SEO, how AI assistants choose which brands to name, and how to fix what breaks it.
- [Work](https://siolfur.in/work/): Selected work: a 937-product Shopify catalogue rebuilt for agentic commerce, a 98-page industrial estate re-authored around its real trading entity, and the Siolfur Index.
- [About](https://siolfur.in/about/): A growth studio operating from two legal offices: Moshulu SRLS in Bassano del Grappa, Italy, and iSoft India in Vadodara, Gujarat. Trading since 1987.
- [Insights](https://siolfur.in/insights/): Practical writing from Siolfur on generative engine optimisation, search, and how to make a business legible to both people and AI assistants.
- [What is llms.txt?](https://siolfur.in/insights/what-is-llms-txt/): llms.txt is a plain-text file that gives AI assistants a curated map of your site. What it is, the format, where it goes, and the four mistakes that make one useless.
- [Write content AI will quote](https://siolfur.in/insights/write-content-ai-will-quote/): Models lift complete, self-contained answers. Most web writing buries the answer three paragraphs down. The answer-first pattern, why it works, and how to retrofit it.
- [SEO in the age of answers](https://siolfur.in/insights/seo-in-the-age-of-answers/): Zero-click results were supposed to kill SEO. Instead the discipline split in two. Which half still deserves your budget, and which half quietly became GEO.
- [Should you block AI crawlers?](https://siolfur.in/insights/should-you-block-ai-crawlers/): Blocking GPTBot, ClaudeBot and PerplexityBot protects your content and removes you from the answer. How to decide, what it costs, and the partial positions in between.
- [Contact](https://siolfur.in/contact/): Talk to Siolfur. Italy: Moshulu SRLS, Bassano del Grappa (VI), P.IVA 04518840246, +39 328 466 2090. India: iSoft India, 08 Basera Building, Vadodara 390007, Gujarat, +91 98240 09466.

## Related

- [The Siolfur Index](https://geo.siolfur.in/): the 54-check GEO audit standard Siolfur publishes.
- [Full text of this site](https://siolfur.in/llms-full.txt)